מיאנו – mianou

Firms have become increasingly aware of the importance of developing and managing their corporate identity,

since the identity has been recognized as a strategic resource and source of competitive advantage.

 

•The basic element enabling the best execution of company strategy and its business plans.

•Positive Image of the organization in front of its stake holders.

•Increase employees’ motivation and commitment.

•Improving employees’ performance and quality.

•Boosting organizational profit.